Le 1er Site de paris sportif & de casino en ligne 100% Mobile Money !


1er site de paris sportif & de casino en ligne 100% Mobile Money !

Betchrono.com, the 1st online sports betting and casino site dedicated to Mobile Money technology, which allows people to receive, hold and spend money using a mobile phone. The project consisted of designing the visual identity as well as the website and mobile application.

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Client: Betchrono
Website: betchrono.com
Date: August 11, 2020
Services: Direction artistique, siteweb, Branding

The concept

Betchrono, a high-performance product meeting constantly growing needs !

For several years, Africa has experienced strong growth in its Internet penetration rate, boosted by the development of mobile telephony. Indeed, the majority of the population is now equipped with mobile phones and connects to the Internet through them.

At the same time, sub-Saharan Africa (The target market) has seen the development of Mobile Money which is a mobile wallet service allowing its users to receive, save and spend their money. However, the different telephone operators each have their own Mobile Money payment API.

This lack of interoperability forces e-commerce sites wishing to accept these means of payment to integrate the APIs of each operator. These two trends are very favorable to e-commerce and online platforms, including online gaming platforms, and show the preponderance of mobile in this sector. The objective is, thanks to means of payment specially developed for the continent, to make accessible, a gaming offer equivalent to the largest international operators and this wherever Mobile Money is present in order to provide a global offer and become the first pan-African sports betting site.

Notre objectif est grâce à des moyens de paiement spécialement développés pour le continent de rendre accessible à tous une offre de jeu équivalente aux plus grands opérateurs internationaux et ce partout où le Mobile Money est présent afin de proposer une offre globale et de devenir le premier site de pari sportif panafricain.

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Visual Design
Brand Strategy
Process & Exploration


Branding Discovery
Production Planning

Design & Craft

Graphic Design
Art Direction

Sites web & apps

Design UI/UX
Internet Strategy
Hébergement web